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Amplifly at FACTS: Event Content Powering Insights & Value


FACTS event content session summaries

Festival of Aviation & Corporate Travel Summit (FACTS) – ICC Sydney, 25-26 November 2025


FACTS event overview

FACTS 2025 brought together more than 1,200 industry leaders across aviation, corporate travel, business events and travel payments for two days of big ideas and bold conversations.


With 43+ hours of content spread across four summits, five rooms and 50+ specialist sessions, the agenda was packed with the insights and debates that mattered.


Attendees needed a way to keep up with all the fast-moving discussions - to maximise the value of their attendance investment and leverage outcomes from the event's agenda.


That’s where Amplifly stepped in.


Our role at FACTS

Rapid, Reliable, Real-Time Comms Delivery

Amplifly was engaged to write, refine and publish more than 50 session summaries in near real-time - ensuring every attendee had access to every conversation and insight, regardless of which sessions they physically attended.


FACTS In-Event Comms: What We Delivered

·      Fast, accurate session summaries published within hours

·      Consistent, structured formatting for easy reading and navigation

·      A seamless workflow across transcripts, approvals and live updates

·      Content published directly into the FACTS event website


The Amplifly Approach: Human Expertise + AI Intelligence

Annabel built carefully crafted Custom GPTs to translate raw transcripts into polished summaries at speed - without compromising clarity or quality.This hybrid approach meant the content output kept pace with the five-room program, while maintaining a strong, consistent editorial standard.


The Benefits

·      Greater impact for event organisers

·      Maximised value for every attendee - no missed sessions

·      Extended reach and influence for speakers and brands during and after the event

·      Ready-to-use marketing assets to fuel FACTS’ post-event content strategy

·      High-quality, high-volume output delivered under tight timeframes


Client Feedback

“Annabel is an absolute standout to work with and the FACTS event benefited greatly from her rapid turnaround of our all session summaries.


She took a complex brief, combined it with AI capabilities, and delivered fast, accurate, beautifully structured summaries across dozens of sessions. The quality was exceptional, the consistency was spot-on, and Annabel's focus on clarifying expectations and preparing thoroughly made the whole process seamless.


Annabel completely nailed the brief - and elevated the output beyond what we thought possible in the timeframe. We couldn’t have asked for a better partner. Highly recommended!”

Derek Sadubin, Co-Founder & Director, FACTS



Need fast, accurate event content? Let’s talk.


Amplifly partners with event organisers to design and deliver marketing and comms strategies that amplify your program, strengthen your brand and keeps your audience engaged long after the closing keynote.



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